Unique Market Identity

Brainstorm; Contrast and compare UMI
I'm struggling a bit to nail this down...

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I work with athletes who are looking to push to the next level of fitness and have been missing the key ingredients to do so. My approach is unique because I am a former Marine, Elite athlete, and fitness expert who has trained and coached in exclusive environments where standards and expectations are high.

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I help athletes of all abilities push to the next level. My athletes include Navy SEALS, Secret Service personnel, tri-athletes, recreational warriors, and general fitness population; My program is scalable to all levels, my expectations and commitment to excellence is not. As a former Marine, Elite athlete, and performance coach I understand the key elements in creating the environment for success and the standards that go hand in hand with it.

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I work with athletes of all levels who have a burning desire to succeed. My athletes are dedicated, focused, and determined. My approach to fitness is unique because as a former Marine and elite athlete understand the need for a higher standard and commitment to excellence. My experience has lead to a program where expectations to "put it all on the line" are the norm not the exception. My approach is simple; put good people in an environment where they can succeed by utilized my skill as a coach and surrounding them with like minded and dedicated athletes.

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I help determined athletes focus in on their potential because they have a burning desire to succeed beyond their current level of fitness. My approach is unique because I am a former Marine, elite athlete, and performance coach who has blended my experience and knowledge into a training environment where standards and expectations breed results.

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I work with athletes who have a burning desire to improve and enjoy pushing the limits. My training is not for everyone; its hard work, the environment is intense, all levels are welcome only the dedicated stay. My approach is unique because I blend my experience as a Marine, elite athlete, and performance coach into a program that is centered around

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those around atletes can finally "go for it" and be surrounded by others of like mindset.

I work with focused athletes who understand the need for expert training because they are ready to

I work with athletes of all levels who are ready to push to a whole new level of fitness. My athletes seek an elite training program


ready for a physical challenge beyond the mass marketed approach because they seek a are driven to have ever experienced because they to improve their current conditioning level because

My athletes have drive and heart of a champion

My standard of excellence and expectation of sucess is unparrelled in the fitness community.

for bar and creating a training environment with high standards and expectations for success. Athletes of all levels create our CrossFit team

have been missing that for a higher standard of fitnesstrying to reach the next level of fitness